Where does inspiration come from? Well, it comes from everything around us.
Trend Scouting™ can be a physical and/or virtual journey to explore and collect inspirational elements used in the creation process. We will explore key themes such as aesthetics, lifestyle traits, technology and desired consumer experience.
Trend Scouting™
- Duration
- 2-, 4- and 8-hour Labs available
- Participants
- 5-50 members per session
- Deliverables
- Inspiration database, Themes, Characteristics
- Use case
- Consumer research, Idea generation (align with market trends)